| A MACY'S AD CAMPAIGN FIT FOR A QUEEN |
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| Written by Jamila Hayman and Curt Hayman |
| Thursday, 29 October 2009 08:02 |
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Queen Latifah will light up television screens this holiday season as the star of Macy's new "Believe" campaign. Beginning Nov. 6, the rapper/singer/actress will appear in TV spots called "The Trek," which gets its inspiration from the famous New York Sun editorial “Yes, Virginia, There is a Santa Claus” from 1897. The ads feature “Virginia” on a journey from her home to Macy’s, where Queen Latifah helps her mail her letter to Santa, according to People.com. Macy’s “Believe” campaign, which supports the Make-A-Wish Foundation, also includes a national Santa tour, an honorary National Believe Day, a “Yes, Virginia” animated special and letter-writing “Believe” stations in Macy’s stores across the country. Quote this article on your site To create link towards this article on your website, copy and paste the text below in your page. Preview : ![]()
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